think that while the benefits of automating processes in marketing are undeniable, there is something to be lost with every computerized process.
Influencer marketing has become a trending topic in the field of marketing management especially digital marketing.
Service Marketing and Product Marketing are as different as making us to select different strategies for them.
Data base marketing is a subset of CRM marketing where marketers try to compose relevant and personalized messages based on the data they have stored in their data base
As more and more countries are turning into a more service oriented economy, the field of service marketing is getting more attention.